God’s greatest tool, greatest weapon, greatest strategy for sharing his love.
Two primary ways we deem something as credible: we hear it from the expert or we hear it from a celebrity.
Crest toothpaste plasters in bold that their product comes recommended by dentists. Do you normally use Crest, maybe not. But, you will consider it now. Or how about in 1993 when Michael Jordan was on a McDonalds commercial. You know that McDonalds is not in his regular diet, but because he could be seen eating it, you also could be seen eating it.
This is how credibility works. We look outside ourselves to deem something as credible. Now, there is a third way we deem something as credible and it is the one that I personally believe has the biggest influence and implications on our life: from people we trust.
A commercial claiming that a new shampoo makes your hair bouncier is always less credible than hearing your best friend raving about how a new shampoo made her own hair bouncier. What’s the difference? Same shampoo; same hair you’re putting it in. While the company wants to sell you shampoo, your friend doesn’t.
The point is that it can be the honesty and trustworthiness of our sources, not their status, that allows them to act as authorities. Consider what this means on a spiritual level.
Imagine a person that you would like to bring to Jesus. No really, imagine that person in your mind right now. What is their name? How did you meet them? What is your next step to move them closer to Jesus?
You could share a book with them that is written by some scholarly Christian that will have all the right answers for their questions. You could point out to them all the local “celebrities” that attend your church in hopes that this might persuade them to come. You could point them to one of your preacher’s sermons so they could hear it for themselves. You could even mention to them that Chris Pratt recently proclaimed his belief in God.
None of these are bad. What if you told them about Jesus, though? Too often we point people to the experts and celebrities in our faith hoping this will coax them to believe, when in reality, the majority of people come to Jesus because someone they trusted told them about Him.
We cannot wait until we have all the answers: we never will.
We cannot wait until things settle down: they never will.
We cannot wait until our fear resides: it never will.
You are God’s greatest tool, greatest weapon, greatest strategy for sharing his love with the person you are thinking about right now. People will deem the Christian faith credible if they can hear it from someone they trust, if they hear it from you.